Annual report 2018 “free space”

Annual report 2018 “free space”

Creating open spaces for customers and employees. The Hanseatic Bank turns ideas and wishes into reality. It positions itself as an enabler: for customers and employees. Its goal is to create broad intellectual and physical freedom for agile and future-oriented work. This results in better solutions; services that provide real relief for customers.

  • Conception
  • Art Direction & Editorial Design
  • Illustration
  • Production
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The content and design of the annual report follow the idea of ”open spaces”. We translated the aforementioned concept into clear layouts and a reader-friendly typography. Illustrations on transparent intermediate pages complement the themes on the subsequent pages and playfully tell of new open spaces.

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Summary

Hanseatic Bank is a subsidiary of Société Générale and the Otto Group, and specialises in four business areas: consumer credit (credit cards and personal loans), deposits, insurance and factoring.

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