Römerturm Feinstpapier

Römerturm Feinstpapier
BT_2012_Nominee_web_80pxgda_2014_spm_pt539-white_web_80pxDeutscher Designer Club Award

First times are precious – a story for the sales representatives

Römerturm fine paper, direct mailing sales tool. The desire for a simple toolkit and a coherent sales story for sales representatives was the motivation for this project. How do we communicate the effectiveness of special papers in direct mailings and dialogue media in a comprehensible story? The answer is simple: there is no second chance to touch, see and feel something for the first time. Our “first times” are precious!

Services

  • Communication Strategy
  • Graphic Design
  • Type design
  • Production
  • Art Buying
direct mailing, papier, corporate paper, veredelung, druckveredelung, story telling, Papiermuster, Musterbuch, Papierkolletion, Feinstpapier
direct mailing, papier, corporate paper, veredelung, druckveredelung, story telling, Papiermuster, Musterbuch, Papierkolletion, Feinstpapier

A story that everyone understands immediately. We highlight the famous “first times” on different materials from the Römerturm Feinstpapier range. Catchy stories tell of those flirts where a brand has to make an optimal first impression for a date with a customer.

direct mailing, papier, corporate paper, veredelung, druckveredelung, story telling, Papiermuster, Musterbuch, Papierkolletion, Feinstpapier
direct mailing, papier, corporate paper, veredelung, druckveredelung, story telling, Papiermuster, Musterbuch, Papierkolletion, Feinstpapier

In six sample mailings, we remind you of the spontaneous emotions you remember all your life: the first kiss, your first trip alone or your first apartment; the first song that gives you goose bumps, your first career aspiration or the moment when you were able to show true courage for the first time.

direct mailing, papier, corporate paper, veredelung, druckveredelung, story telling, Papiermuster, Musterbuch, Papierkolletion, Feinstpapier
direct mailing, papier, corporate paper, veredelung, druckveredelung, story telling, Papiermuster, Musterbuch, Papierkolletion, Feinstpapier
direct mailing, papier, corporate paper, veredelung, druckveredelung, story telling, Papiermuster, Musterbuch, Papierkolletion, Feinstpapier

How can we help you?

say hello